Marketing Cloud
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Salesforce Marketing Cloud Services
- Salesforce Marketing Cloud is marketing automation software, which helps businesses improve the efficiency of their marketing activities. And it does so providing:
- 27% increase in the lead volume
- 30% increase in lead conversion
- 25% increase in marketing ROI
- Having gained experience with Salesforce Marketing Cloud, we’re able to deliver a set of related services from consulting to support aimed to help your business benefit from using the software.
Data Management Tools
Capturing and processing data with Audience Studio
We choose to introduce Audience Studio first as it’s a hub of marketing data that will be further leveraged by other marketing tools. It captures and stores data from all customer
touchpoints (e.g., emails, live chat, phone calls, social media) giving your marketing team insights into the audience.
Gathering insights about customer communication with Interaction Studio
Interaction Studio serves to capture every customer interaction with your brand across all touchpoints in real time.
Its power is in delivering the data right when it can be used to the best advantage.
Capturing and processing data with Audience Studio
We choose to introduce Audience Studio first as it’s a hub of marketing data that will be further leveraged by other marketing tools. It captures and stores data from all customer touchpoints (e.g., emails, live chat, phone calls, social media) giving your marketing team insights into the audience.
Gathering insights about customer communication with Interaction Studio
Interaction Studio serves to capture every customer interaction with your brand across all touchpoints in real time. Its power is in delivering the data right when it can be used to the best advantage.
Reaching new audiences with Data Studio
Salesforce offers Data Studio – a data-sharing solution that creates a safe environment for data owners and purchasers to connect directly and exchange the information. Basically, Data Studio is a marketplace of second-party data.
Advancing your marketing solutions with Google Marketing Platform
By integrating Google Analytics 360 and Salesforce Marketing Cloud, you start using web analytics data for your marketing goals and gain full visibility into how your marketing moves impact customer engagement.
Customer Communication Tools
Targeted email marketing campaigns with Email Studio
Customer segmentation capabilities
Dynamic content
Customizable email templates
Responsive email design
Drag-and-drop editor to create an email from content blocks
Support for A/B testing
Preview and test
Email analytics
Building social media presence with Social Studio
Marketers may develop corporate profiles – create engaging content, promote marketing campaigns and communicate with the audience. Meanwhile, marketing managers keep an eye on the big picture and evaluate if a company’s efforts in social media pay off.
Integrating personalized advertising into your marketing strategy with Advertising Studio
If you are going to invest in advertising, this Studio may increase ROI. Leveraging customer data stored in Salesforce, your marketers can advertise relevant content to customers in Google Search and on social media (Facebook, Instagram, Twitter, and LinkedIn).
Effective mobile communication with Mobile Studio
Send mobile messages and push notifications personalized to different customer segments.
Deliver transactional notifications and time-sensitive messages like password resets, shipping reminders or order updates to mobile.
Where Data Management and Customer Communication Meet
Creating customer communication scenarios with Journey Builder
If you are going to invest in advertising, this Studio may increase ROI. Leveraging customer data stored in Salesforce, your marketers can advertise relevant content to customers in Google Search and on social media (Facebook, Instagram, Twitter, and LinkedIn).
A B2B Marketing Automation Tool
Building meaningful connection with your B2B audience with Pardot
Send mobile messages and push notifications personalized to different customer segments.
Deliver transactional notifications and time-sensitive messages like password resets, shipping reminders or order updates to mobile.
Targeted email marketing campaigns with Email Studio
Customer segmentation capabilities Dynamic content Customizable email templates Responsive email design Drag-and-drop editor to create an email from content blocks Support for A/B testing Preview and test Email analytics
Building social media presence with Social Studio
Marketers may develop corporate profiles – create engaging content, promote marketing campaigns and communicate with the audience. Meanwhile, marketing managers keep an eye on the big picture and evaluate if a company’s efforts in social media pay off.
Integrating personalized advertising into your marketing strategy with Advertising Studio
If you are going to invest in advertising, this Studio may increase ROI. Leveraging customer data stored in Salesforce, your marketers can advertise relevant content to customers in Google Search and on social media (Facebook, Instagram, Twitter, and LinkedIn).
Effective mobile communication with Mobile Studio
Send mobile messages and push notifications personalized to different customer segments. Deliver transactional notifications and time-sensitive messages like password resets, shipping reminders or order updates to mobile.
Where Data Management and Customer Communication Meet
Creating customer communication scenarios with Journey Builder
If you are going to invest in advertising, this Studio may increase ROI. Leveraging customer data stored in Salesforce, your marketers can advertise relevant content to customers in Google Search and on social media (Facebook, Instagram, Twitter, and LinkedIn).
A B2B Marketing Automation Tool
Building meaningful connection with your B2B audience with Pardot
Send mobile messages and push notifications personalized to different customer segments.
Deliver transactional notifications and time-sensitive messages like password resets, shipping reminders or order updates to mobile.
Creating customer communication scenarios with Journey Builder
If you are going to invest in advertising, this Studio may increase ROI. Leveraging customer data stored in Salesforce, your marketers can advertise relevant content to customers in Google Search and on social media (Facebook, Instagram, Twitter, and LinkedIn).
A B2B Marketing Automation Tool
Building meaningful connection with your B2B audience with Pardot
Send mobile messages and push notifications personalized to different customer segments.
Deliver transactional notifications and time-sensitive messages like password resets, shipping reminders or order updates to mobile.
Building meaningful connection with your B2B audience with Pardot
Send mobile messages and push notifications personalized to different customer segments. Deliver transactional notifications and time-sensitive messages like password resets, shipping reminders or order updates to mobile.